Project Case Portfolio: Diamond Club Jewellery E-Commerce Portal on BigCommerce
Project Case Portfolio: Diamond
Club Jewelery E-Commerce
Portal on BigCommerce

Diamond Club Jewellery E-Commerce Portal on BigCommerce

Overview

Diamond Club Jewellery sought to create a powerful, user-friendly e-commerce portal on BigCommerce tailored to the jewelry industry. The goal was to deliver a sleek, modern design with seamless functionality, ensuring an engaging shopping experience for users. The project involved extensive jewelery customization, integration of advanced features, and a focus on brand consistency and mobile responsiveness.

Platform

  • Platform: BigCommerce
  • Website Development: (customized for Diamond Club Jewellery)
  • Design Approach: Modern, responsive, and aligned with the brand’s aesthetics.

Key Features

  • Responsive Design: Optimized for desktop and mobile devices.
  • High-Quality Visuals: Fast-loading, high-resolution images for an enhanced user experience.
  • Security: Robust measures for secure transactions and data protection.
  • Social Media Integration: Instagram feed integration for product showcasing and engagement.

Advanced Functionalities:

Product customization, multi-vendor marketplace (future phase), and automated feeds for Google Merchant, Meta, and marketplaces.

Customize Ring Selections Developed - Choose your Ring Shape and Size.

Create your ring

  • Choose a setting
  • Choose a lab-grown diamond
  • Review & complete

What We Did

General Services

  • Custom BigCommerce Design
  • Custom BigCommerce Development
  • Site Optimization and Support

Custom Features

  • UX Enhancements
  • Product Page Improvements
  • Improved Page Speed & Performance

Best-in-Class

  • Mobile-Responsive
  • Cornerstone "Nimo Theme"
  • Theme Customization

Additional Functionalities and Integrations

Feedonomics Integration

Automated product data feed management.

Payment Gateways

Secure integration with preferred payment methods.

Shipping Methods

Customizable shipping options based on location.

Klaviyo Integration

Email marketing and newsletter management.

GA4/Databox Integration

Real-time analytics and tracking.

TaxJar Integration

Automated sales tax calculations.

Impact Affiliate Platform

Streamlined affiliate partnership management.

RMA Automation

Simplified return process for customers.

Mobile App (Phase 2):

Future development for enhanced accessibility.

Multivendor Marketplace

Enabling multiple vendors to list products.

The Solution: Modern Development on the Latest BigCommerce Theme

Diamond Club's new BigCommerce design focused on enhancing its e-commerce foundation without altering the familiar look and feel that loyal customers recognize. Key updates included:

  • Modern BigCommerce Theme: Implemented the latest BigCommerce Nimo theme to improve performance and leverage sought-after e-commerce features.
  • Refreshed Visual Design: Made subtle updates to modernize the site’s aesthetics while preserving the brand’s identity.
  • Improved Site Performance: Optimized load times to ensure fast and reliable user access.

The Process

Discovery & Design

A collaborative approach to craft a design that embodies the brand and meets the needs of both new and returning users.

Development

Expert custom BigCommerce theme development, personalized features, and seamless integrations.

Testing

Comprehensive testing across devices and browsers to guarantee a flawless and consistent user experience.

Launch & Support

A seamless launch process paired with continuous support to monitor, optimize, and maintain peak performance.

BigCommerce Customizations & Enhancements

Here are some highlights of the unique solutions we implemented for their new BigCommerce store:

  • 1. Visual Category CTAs on Homepage: Eye-catching call-to-action buttons for key categories, guiding users to explore collections effortlessly and boosting engagement.
  • 2. Enhanced Product Page Design: Streamlined layout with high-resolution images, variant selection, and real-time price updates for a seamless shopping experience.
  • 3. Shop By Collection Design: Curated collection pages with intuitive navigation and visually appealing banners, making it easy for users to discover themed products.

BigCommerce Support and Optimization

As a trusted partner of ATH Infosystems, Diamond Club Jewellery enjoys continuous BigCommerce support and optimization services, ensuring its website operates at peak performance. Through regular audits, updates, and enhancements, we keep its platform fast, secure, and aligned with the latest e-commerce trends, delivering an exceptional experience for its customers.

Technology Used

Platform: BigCommerce

APIs: Webkul, Klaviyo, ShareASale

Analytics: Google Analytics 4 (GA4)

Security: Cloudflare

Optimization Tools: Speed optimization plugins and scripts

Project Timeline

Month Tasks
November 2024 BigCommerce setup, Nimo theme purchase, wireframe development, branding refresh, Feedonomics integration, GA4/Databox integration.
December 2024 Zendesk CRM/Chat transfer, TaxJar integration, payment gateway setup, Impact affiliate integration, ring module development.
January 2025 Theme completion, domain transfer, loose feeds integration, FedEx integration, RMA automation, and multivendor marketplace implementation.

Conclusion

The Diamond Club Jewellery e-commerce portal on BigCommerce is a testament to modern, user-centric design and functionality. By leveraging advanced integrations, customization, and a focus on brand consistency, the platform delivers a seamless and engaging shopping experience, positioning Diamond Club Jewellery as a leader in the online jewelry market.

ATH Infosystems is your comprehensive partner for all BigCommerce development Services, providing end-to-end solutions to create, customize, and enhance your e-commerce platform. ATH Infosystems crafts solutions tailored to your business goals, whether you require a visually appealing and mobile-friendly design, seamless integration of third-party tools, or advanced features like product personalization and multi-vendor capabilities. Emphasizing user experience, robust security, and scalability, we ensure your BigCommerce store is optimized to boost sales, improve customer satisfaction, and expand your brand’s reach. ATH Infosystems is dedicated to turning your e-commerce aspirations into a thriving online presence, from theme customization and API integrations to performance tuning and continuous support. ATH Infosystems on Clutch, where our proven expertise and client success stories showcase our commitment to delivering top-notch BigCommerce solutions.